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Plants are green, plants are friendly, and plants are peaceful. These qualities make them the perfect candidate for inclusion in a logo, when the brand demands to communicate these ideas. Plant logos also invoke a sense of purity.
Generally, or rather naturally, we would associate a plant logo with an organisation involved in environmental conservation, or a nursery, or even a firm selling organic produce. But the real test of a logo designer is to incorporate the characteristics of a plant in a logo for a company which is completely unrelated to nature. It’s a difficult task, but if done well, plant logos can do wonders for any branding.
Here are some good examples of plant logos curated from around the web for you to get inspired by.
